Title | : | Fifty Years of Pep: A Storied Past. A Promising Future. |
Author | : | |
Rating | : | |
ISBN | : | 1595910891 |
ISBN-10 | : | 9781595910899 |
Language | : | English |
Format Type | : | Hardcover |
Number of Pages | : | 231 |
Publication | : | Published January 1, 2015 |
"This book contains the story of our first half century, and the many trials and triumphs that led to PepsiCo's emergence as one of the world's most successful and enduring companies. You will find tales both familiar and new, including inspirational lessons in courage and leadership from my four predecessors - Steve Reinemund, Roger Enrico, Wayne Calloway, and Donald Kendall - each of whom left an indelible mark on this company. You will find stories of game-changing breakthroughs, tough choices made, and big bets taken at pivotal moments. These pages are rich with anecdotes and insights from our company's archives." [From the foreword by Indra K. Nooyi, Chairman and CEO, PepsiCo]