Do Better With Less: Frugal Innovation for Sustainable Growth by Navi Radjou


Do Better With Less: Frugal Innovation for Sustainable Growth
Title : Do Better With Less: Frugal Innovation for Sustainable Growth
Author :
Rating :
ISBN : 0670092487
ISBN-10 : 9780670092482
Language : English
Format Type : Hardcover
Number of Pages : 400
Publication : Published May 30, 2019

This groundbreaking book, by the bestselling authors of Jugaad Innovation, shows how India can harness the three megatrends -- the sharing economy, the maker movement and the circular economy -- and disruptive technologies such as AI and 3D printing to generate jobs and drive inclusive and sustainable growth in the decades to come.
The world faces a stark challenge: meeting the needs of over 7 billion people without bankrupting the planet. India, with its large population and limited resources, is at the very epicentre of this challenge. It also offers a creative way out. Its resilient jugaad mindset, dynamic ecosystem of start-ups and enterprises, and the practice of NGOs and governments working together promises not only to meet its own requirements in a sustainable way but also the needs of billions around the world.
Packed with over fifty case studies, Do Better with Less offers six proven principles that Indian entrepreneurs and businesses can use to co-create frugal solutions in education, energy, healthcare, food and finance that are highly relevant to India and the world.
This book is India's guide to claiming global leadership in frugal innovation.


Do Better With Less: Frugal Innovation for Sustainable Growth Reviews


  • Ipshita

    The Frugal Innovation principle of building better with fewer resources is applicable across sectors, market growth and business growth stages. The authors have provided a rich resource of well researched examples in multiple engaging formats to nail their point.

    I definitely walked in with different expectations of just emerging market examples, and walked out with this has to be the way of business of the future. The principles of sustainability and inclusion resonate strongly throughout. My only development point would be for the book to expand on the ethics/ values/ philosophy of the Frugal innovation principle, than just a heavy list of business case studies.

  • Girish Shivakumar

    For anyone who has read Jugaad Innovation, this is a must read. Got an opportunity to chat with the author and discuss more in detail
    https://apple.co/2Mu7EEc