| Title | : | International Business, 6th Edition |
| Author | : | |
| Rating | : | |
| ISBN | : | 0030335647 |
| ISBN-10 | : | 9780030335648 |
| Language | : | English |
| Format Type | : | Hardcover |
| Number of Pages | : | 768 |
| Publication | : | First published January 1, 1989 |
International Business, 6th edition presents an up-to-date and complete exploration of international business issues and practice. The authors' experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases, and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping readers develop and refine a global perspective.
International Business, 6th Edition Reviews
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As far as textbooks go, this book was fairly interesting and did a good job of explaining the concepts of international business. The little real life examples sprinkled throughout did a good job of illustrating those concepts, as did the large cases, which our class did projects on. It was just your average textbook.
