Game Thinking: Innovate smarter \u0026 drive deep engagement with design techniques from hit games by Amy Jo Kim


Game Thinking: Innovate smarter \u0026 drive deep engagement with design techniques from hit games
Title : Game Thinking: Innovate smarter \u0026 drive deep engagement with design techniques from hit games
Author :
Rating :
ISBN : -
Format Type : Kindle Edition
Number of Pages : 215
Publication : Published May 31, 2018

Game Thinking: Innovate smarter \u0026 drive deep engagement with design techniques from hit games Reviews


  • Elena

    A Good Weekend Read
    for anyone who is interested in innovation, lean startup, gamification, design thinking, and product design.

    The concept is clearly explained in the book; a step-by-step methodology to help bring early product ideas to life is offered, however, there is a lack of sourcing of some ideas.

    Actionable and practice-oriented guides, examples and worksheets templates and comments from VIP experts add value to the book.

    My insights to remember and try:

    Finding and leveraging your super fans (Superfan Screener)
    Speed Bumps
    The Mastery Path instead of cheap tricks
    MPV Canvas
    The important steps to get to alpha
    Job stories

    I found the book easy to follow (especially if you don't have any prior experience in game thinking), beautifully illustrated and a perfect length.

  • Toby Beresford

    Focused on MVP product development. As expected some excellent tips. Overall this is sound gamification design thinking.

    I liked "Feedback alone can have a powerful effect on behavior", the Kim social action matrix looks useful (I hadn't seen it before), the steps to mastery are of course her strongest card.

    I also liked the use of quotes in her bibliography - neat. Shall steal that technique for future books!

  • Johannes

    Excellent book if you are building an early-stage startup and want to increase your probability of success. It provides a clear framwork for bringing you innovation to market fast and focusing on what matters.

    Two minuses being that the whole process is a bit hard to follow considering there are so many steps to it. Would love to have an online tool that actually brings it all together in a easy to follow way e.g. in the author’s words a path to mastery. Second one being that the core focus was only on B2C and would’ve loved to see B2B or B2B2C case studies.

  • Tomas Veras

    In this book, you will find practical ways of managing game development, how to fast iterate over ideas. However, I think it is more pointed to people working in teams, not indie.

  • Alessandro Orlandi

    Buy the lean startup instead, the content is the same

  • Brent Maxwell

    A good, quick guidebook on how to think about aspects of game design. It felt a little incomplete, but was still useful.