| Title | : | Starting a Business All-In-One For Dummies |
| Author | : | |
| Rating | : | |
| ISBN | : | 1119049105 |
| ISBN-10 | : | 9781119049104 |
| Language | : | English |
| Format Type | : | Paperback |
| Number of Pages | : | 600 |
| Publication | : | First published April 15, 2015 |
The information inside is amassed from 11 bestselling For Dummies books, covering everything from franchising and home-based businesses to bookkeeping, accounting, branding, and marketing. If you're a go-getter looking for a way to launch a great idea and be your own boss, Starting a Business All-In-One For Dummies prepares you to beat the odds and become successful in your sector.
Covers proven strategies on successfully branding and marketing your business Includes step-by-step guidance on keeping on top of the books Provides coverage of employee engagement and motivating employees Offers helpful hints for overcoming obstacles in starting a business Whether you're an aspiring entrepreneur or an expert looking to innovate, Starting a Business All-In-One For Dummies is the only reference you'll need to start a business from the ground up.
Starting a Business All-In-One For Dummies Reviews
-
Very nice introduction to the world of business
Recommended for people who want to find out how businesses work:
You'll find out about how to start preparing for owning a business, how to come up with an idea, types of business models, financials, accounting, managing and marketing.
The book with its 500+ pages is not at all too long, because of its scope. It's just full of information from page 1 to the end.
Why only 4 stars:
1. It seems pretty focused on specific business models (franchising for instance is described in way more details than I expected)
2. Does not say anything about the sales process - pretty important omission.
3. Seems slightly biased toward businesses that sell physical products
4. Because of its scope, concepts are presented (quite well), but then there are not enough examples of different kinds of businesses/situations/techniques. This is to be expected though, as 500+pages is not enough for all that information.
5. Very US specific. You don't even get the idea that there might be other countries woth other types of laws and businesses from this book. Though, to my surprise, I did find some legal structures (like the Limited Liability Company) to be present, at least with that name, in other countries' legal systems
Very good introductory book. Very useful for making one realize how many things there are to know in the world of business. -
Cinco libros en uno sobre cómo preparar una nueva empresa: de ida a realidad, planificación de tu negocio, gestión de las finanzas, gestión del negocio, marketing y promoción. Escrita en el estilo de "for dummies", está lleno de consejos.
-
Great book! Lots of information and resources, all very helpful and easy to understand. Great for entrepenurs wannabe like me.
