Images That Sell: 500 Ways to Create Great Ads by Luc Dupont


Images That Sell: 500 Ways to Create Great Ads
Title : Images That Sell: 500 Ways to Create Great Ads
Author :
Rating :
ISBN : 0969983441
ISBN-10 : 9780969983446
Language : English
Format Type : Paperback
Number of Pages : 267
Publication : First published August 1, 1999

Images That Sell shows you how to motivate people with images. With clarity and insight, it 1) How consumers respond to advertising images
2) How to choose the right image for your product or service
3) Which images attract the most attention
4) Which images are the most easily memorized
5) How you can communicate more persuasively with your visuals
Reproducing over 500 high-powered ad images in full color, this book delivers practical answers to questions that arise in all image-based magazines, posters, daily and weekly newspapers, subway and bus ads, brochures, and catalogs.